On the morning of April 15, He Shuang, deputy general manager of the business department of China Agricultural Development Bank Shandong Branch, came to Qilu Hongye Textile Group Co., Ltd. for financial cooperation work exchanges; the group chairman Li Xibo and deputy general manager Wang Weixiu participated in the negotiation.
He Shuang and his entourage focused on the source of employment of the Hongye Group, the status of customer groups, the proportion of military products, flame retardant series, and dyed textile products in the products, as well as the characteristics of domestic textile companies, the upstream and downstream of the industrial chain, the treatment of delayed orders The research and development cooperation, current national financial policies, and future development trends of the European and American markets expressed their opinions.
The chairman of Hongye Group, Li Xibo, introduced the development history of the group company, the current domestic and international trade situation, the characteristics of the company's differentiated products, etc. to the guests.
According to Li Xibo, Hongye Group focuses on international trade, and the current international market is complex and changeable. The prerequisite for stabilizing foreign trade is to stabilize customers and stabilize orders. The second is the upgrade of management and marketing methods, and the digitalization process of big data and industrial Internet. Hongye Group must seize the iterative opportunities of online marketing, upgrade its own big data-driven operating system, and accelerate the digital and intelligent upgrade of enterprises.
Li Xibo analyzed that Hongye Group should expand team building, product matching, channel building, marketing, sales operations, etc. in the international market. In the final analysis, the development of the international market is that the structure of the company ’s export business or sales market cannot be too single and not limited to traditional markets and channels; after the epidemic subsides, the health industry will usher in rapid growth and people ’s health and protection awareness will be further strengthened For the textile industry, consumers will pay more attention to healthy products and lifestyles, so it will greatly promote the explosive growth of textile health products.